1 Billion people. 50 000 km. 45 Countries. 1 Continent. 1 Voice. 1 Ball. 1 Cup!
DHL, the official logistics partner of Rugby World Cup 2015, has embarked on an ambitious journey through 45 African countries, which starts in Cape Town and will end up in London in September 2015. The DHL Africa as One tour will see the team pass a single rugby ball from hand to hand while introducing Africa to the game of rugby.
As part of this campaign, the team from Treble Group and DHL will be driving across Africa in three Land Rover Discoveries, while capturing every step of the journey, every person, every place and every pass on film, in photographs and words, and then sharing this content with Africa and the world.
The seven-strong team left Cape Town on 7 October 2014 from the Cape Town DHL office and will be on the road for the next 11 months, engaging in various rugby and corporate responsibility activities. This journey in itself will be a test of endurance and commitment with the team having to face challenges from all quarters including terrain, security, health and safety.
The team is headed up by Louise Otter, Events Manager at Treble Group.
We wish the team well on their journey. Follow the hashtag on Twitter: #AfricaAsOne.
Leave a ReplyWant to join the discussion?
Feel free to contribute!